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your guide to getting there and getting clear
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Steps to Success Course
Build your brand and bring clarity to your vision with guidance through the Steps To Success Program that has proven to help you influence positively.
If you want to confidently tell the story that describes you best and connect deeply with those who are equally excited to meet your brand, then you’re in the right place.
You’ll be able to navigate the path for building your own personal or small business brand through our in depth guided program!
From breaking down your purpose and finding your dream customer to developing your product (or service!) assortment and marketing it all strategically, you’ll find it here.
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Lesson 1: Breaking Down Your Purpose
To be on the right path, you have to know your purpose. You need to get clear on what you’re trying to do and why.
To be on the right path, you have to know your purpose. You need to get clear on what you’re trying to do and why.
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Lesson 2: Finding Your Customer
We need to figure out what makes your customer want to seek you out. Let's break down the who, what, and why to be able to target your customer and keep them coming back.
We need to figure out what makes your customer want to seek you out. Let's break down the who, what, and why to be able to target your customer and keep them coming back.
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Lesson 3: More Than Meets The Eye
You have to offer value. What makes your brand and business tick? This is where we dig deeper into the impact your brand will have.
You have to offer value. What makes your brand and business tick? This is where we dig deeper into the impact your brand will have.
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Lesson 4: All In A Name
This is where we think through how to become a sticky brand. This is your first impression, make it count!
This is where we think through how to become a sticky brand. This is your first impression, make it count!
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Lesson 5: Product Offering & Pricing
So, what do you want to sell? This may take more thought than it seems.
So, what do you want to sell? This may take more thought than it seems.
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Lesson 6: Developing Your Product Assortment
It's time to take a closer look. You'll need to do the research on what brands to bring in according to what matches your brand outlined in steps 1-5
It's time to take a closer look. You'll need to do the research on what brands to bring in according to what matches your brand outlined in steps 1-5
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Lesson 7: What's Your Pricing Strategy
This is so important when it comes to turning inventory and a profit.
This is so important when it comes to turning inventory and a profit.
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Lesson 8: A Deeper Look
What do you want your product to look like to your customer? What kind of experience are you trying to give them? You'll need to think about the details here.
What do you want your product to look like to your customer? What kind of experience are you trying to give them? You'll need to think about the details here.
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Lesson 9: Marketing Strategy
Thinking through how you want to reach your customers and how often is how you'll structure this plan. It's equally as important to think through what platforms you want to focus on.
Thinking through how you want to reach your customers and how often is how you'll structure this plan. It's equally as important to think through what platforms you want to focus on.
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Lesson 10: Sales & Analytics Strategy
Plain and simple, you need to have a plan. That plan also needs to be measured for growth and effectiveness.
Plain and simple, you need to have a plan. That plan also needs to be measured for growth and effectiveness.
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